EcoShop: Discover & Compare Sustainable Products
Find trusted eco-friendly products quickly. Compare, customize, and shop with confidence.
COMPANY
Confidential Client (NDA)
ROLE
Product Designer
EXPERTISE
UX/UI Design
YEAR
2025
Project description
EcoShop is a sustainable ecommerce concept designed to simplify eco-friendly shopping.
Users often struggle to find verified products and make confident purchase decisions.
The app highlights trusted items, shows clear sustainability info, and streamlines the shopping experience.
Timeline
4 Months: Discovery → Research → UX Flows → Wireframes → High-Fidelity Prototype → Testing.
Focus: increase mentor engagement and streamline platform navigation.
Challenge
Users struggled to find and engage with mentors efficiently.
Mentor boards were confusing and lacked actionable guidance.
Goal: improve discoverability, usability, and trust in mentor connections.
Process
Researched users and competitors, mapped flows, and built prototypes.
Tested for clarity, speed, and trust in shopping decisions.
Iterated designs based on feedback.
Research & Planning
Found that users struggle to verify sustainability claims and compare options efficiently. Decision-making is often slowed by unclear labeling and lack of comparisons. Planned a flow focused on discovery → comparison → purchase with trust signals throughout.
Design & Prototyping
Designed modular components for spacing, color, and type. Created reusable patterns for product cards, filters, and comparison screens. Flow and structure support future scaling.
Development & Implementation
Designed modular components for spacing, color, and type. Created reusable patterns for product cards, filters, and comparison screens. Flow and structure support future scaling.
Solution
A clean shopping experience for eco-conscious users. Ecoshop enables fast discovery, comparison, and purchase with confidence. Trust and transparency are built into every interaction.
Verified sustainability info on all products.
Comparison tools and filters for certifications and materials.
Quick add-to-cart and checkout for efficient purchases.
Results
Users could find and compare products quickly. Decision-making felt faster and more confident. Feedback: “Simple, reliable, and trustworthy.”
100% of users located products within 3 clicks.
Comparison tools increased confidence in choosing sustainable products.
Users praised clear eco-labels and trusted the recommendations.
Feedback: “Simple, reliable, and trustworthy.”